Michael Graves |
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Michael Graves Design and Target teamed up to bring high design to the American mass retail audience. The promotional campaigns to launch Graves' new product lines are as witty and playful as the products themselves. Pieces included large format direct mail, as well as print ads placed in major lifestyle publications. The Graves program was a great success and paved the way for other designer programs at Target. |
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Project:
Michael Graves for Target |
Client:
Target |
Links:
Target.com |
Created at:
Design Guys |
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