B.T. McEltrath, Chocolatier / Branding & Packaging
Food Of The Gods.
Chocolate is the food of the gods, it is said. And B.T. McElrath's chocolate certainly seems lives up to that description. The look and style of the identity and packaging reflects the purity and tradition of the Old World methods used to make these fine confections. The unique and highly material-efficient strap and label system is applied to stock recycled ballantine-shaped boxes for economy, flexibility and eco-sustainability.
Work & Credits
Our Work: Visual brand Identity, print collateral & packaging system
Design Firm of Record: Studio Flux (TIF’s Holly and John’s first design firm)
Awards: HOW International Design Competition. Print Regional Design Annual,
AIGA Minnesota, 1998 Design Show of Excellence Green Leaf Award
