Blue Earth Innovation / Brand Refresh
Digital Adventurers.
Blue Earth has been guiding regional and national clients through the ever-changing terrain of tech since 2003. Developers of custom web and mobile applications, they have a proven record of delivering the right solution, no matter the obstacles. Blue Earth came to us with a challenge of their own: to refresh their brand and redesign their website to reflect how far they have come and where they're headed. Needless to say, we were in.
Work & Credits
Our Work: Brand rediscovery sessions, brand repositioning, visual identity refresh & website redesign
Project Partners: Inkubator for brand position & copywriting
Blue Earth: Digital Adventurers.
Partnering with the brand strategists at Inkubator, we set out to develop a refined brand position. A lot of discussions, discovery sessions and research ensued. At its core, Blue Earth is a trusted digital partner, sure footed, yet not afraid to innovate when that is what’s required to deliver the right solution. “Blue Earth: Digital Adventurers” staked out their position perfectly. They provide the means and the expertise to guide their clients to whatever heights they set their sights on. To a client, each new interactive project is a thrilling new adventure, but Blue Earth's intrepid developers have scaled those slopes many times before and have the sure-footedness to navigate the pitfalls and hazards.
“Thank you! We couldn’t have gotten there without you.”
—Blue Earth Innovation
